Learn About Coffee
Traditionally, this is the time of year everyone is rejoicing in the return of the infamous PSL, AKA "pumpkin spice latte". For those of you who are feeling like a change this season, this article is for you! From maple and honey to cardamom and cider, these fall coffee recipes are simple, delicious, and bursting with autumn flavor.
Coffee isn’t just a drink—it’s an adventure. From smooth, sweet Arabica to bold, caffeinated Robusta, and the rare gems of Liberica and Excelsa, every bean tells a story. Roasted light, medium, or dark, each one unlocks a whole new world of flavor.
At Normal Coffee, we keep things simple, smooth, and endlessly enjoyable. Choose your roast, brew your way, and discover how fun coffee can be. Because the best cup isn’t just the one you sip—it’s the journey that gets you there. ☕✨
The Coffee Compass is a simple tool that makes it easy to improve your filter coffee brewing. If your coffee tastes anything less than perfect, the Coffee Compass shows you exactly what direction you need to go in to achieve smooth, rich, and balanced brews.
Barista Hustle published the original Coffee Compass in 2017, and it has been used by tens of thousands of readers since then. The company recently published a Coffee Compass App. The app takes the guesswork out of dialing in, and makes it easier than ever before to perfect your filter coffee brewing. You should check it out.
The Coffee Tasters Flavor Wheel, a collaborative effort by the Specialty Coffee Association of America and World Coffee Research, is designed to be a tool for the coffee taster. As a tool, it is meant to be intuitive, enjoyable to use, and a benefit to those who seek to analyze and describe coffees.
At Normal Coffee, all of our team members use this wheel. It's the standard of learning about fresh roasted coffee beans, grind styles and flavors. We also offer this wheel as a free digital download or poster size.
How much coffee should you use per cup? This is a dive into coffee brewing ratios, recipes and a little bit of coffee brewing theory. Normal Coffee Co roasts all flavors. We're fans of James Hoffman and his teaching style.
Andrew Rea is one part chef, one part filmmaker, and a generous dash of irreverent YouTube personality. Self-taught both behind and in front of the camera, his cooking show, Binging with Babish, is enjoyed by millions of burgeoning chefs and foodies around the globe. His passion for teaching and experimenting in the kitchen is rivaled only by his love of film and television, both of which he endeavors to share from his Brooklyn, NY kitchen.